“100 Things to Do in Reno Before You Die”
By Mikalee Byerman
National Bylines
Ladies’ Home Journal, September 2013, “The Photo Booth of Horror” (personal essay)
Huffington Post: “8 Things You Don’t Want to Hear (But Need to Hear) During Divorce”
Southwest Spirit Magazine, July 2011, Spirit of Nevada: North vs. South’
DivorcedMoms.com Feature Story: “How to End a Marriage: A Game of ‘Would You Rather…'”
Podcast
Reno Dads Podcast: Dating as a Single Parent with Mikalee Byerman
In this episode, the Reno Dads podcast sat down with Mikalee Byerman, a local mom, marketing guru, and Reno Moms Blog contributor to talk about solo/single parenting, dating in Reno, and online dating.
How to Breakthrough with Content (On-Air with AIA Podcast – AIA is a top-10 promotional products distributor community in the United States)
This week’s guest Mikalee Byerman, Vice President of Strategy at Estipona Group, gives advice for creating a brand voice and sticking with it. Her and our host, Clay Hall, talk about the most important parts of creating content for your brand: authenticity, humanity and being able to tell a story. It might be overwhelming to create that voice, but it will be worth it in the end.
Coffee with Kurt Podcast: Just the Positive (Podcast hosted by Kurt Thigpen, Washoe County School Board Trustee)
This week’s episode is with Mikalee Byerman, the VP of Strategy at The Estipona Group in Reno, Nevada. We’re talking about the positive media platform they launched in February 2019 called JustThePositive.com.
Better PR Podcast: Communicating in a Virtual Age
Kathie Taylor and Even Muth talk with Jackie Shelton and Mikalee Byerman of Estipona Group about virtual workspaces and how to make the best of any communication.
Reno Storytellers Project: “The brick that changed everything”
In this story, Mikalee Byerman tells us how a brick changed her life and how she rebuilt her life, one brick at a time.
Samples of Healthcare Writing
BestMedicine by Renown Health feature story: “Start Strong in 2019 by Avoiding These 4 Diet Traps”
Immunize Nevada: “An Open Letter to Busy Parents: Here’s a Reason to Make Time for Flu Shots”
BestMedicine by Renown story: “Food Chaining: A Simple Technique to Expand Your Child’s Diet“
NCET Tech Tips: Reno-Based SonoCiné Offers Lifesaving Healthcare Technology
Samples of Business Writing
Reno Gazette-Journal: “You are what you ‘digitally’ eat — at work and in life” (this post gained the attention of world-renowned author, social psychologist and Oprah content creator Shawn Achor, who shared it on his Facebook page on May 10, 2019)
NCET Biz Tips: “2% introverts isn’t nearly enough in leadership”
BizNevada Magazine, “Five Ways the Millennial Mindset Can Inspire Nevada Workplaces”
NCET Website: “What’s Your Unique Selling Proposition?”
Samples of Profile Writing
Reno Moms Blog
An Open Letter to Amy Schumer: Please Allow Me to Show You a Proper Dump
My Toddler isn’t ‘Terrible’ — She Just Likes to F#*k with Me
Your Fool-Proof Guide to getting Lucky this St. Patrick’s Day
Do Your Duty: Donate Diapers, Help Local Babies
10 Life-Lesson Metaphors Gleaned While Teaching my Son How to Drive
25 Best Underrated Moments When You’re a Mom of Teens
A Letter to My 40-Year-Old Children
Social Media Makes Me a Better Parent
Marketing Copy
University of Nevada, Reno, College View Book, College of Agriculture, Biotechnology and Natural Resources
University of Nevada, Reno, College of Engineering Magazine
Travel Writing
Reno.com, Finally plan a Tahoe weekend with your BFFs
RENO Magazine, Sept/Oct 2012, “A Different Kind of ‘Storey'” (exploring historic Virginia City, Nev., located in Storey County)
Spare Foot Moving Guides: “20 Things You Need to Know Before You Move to Reno”
